The Kinmen County Government's Industrial Development Office is actively pushing for digital transformation and e-commerce development to assist local businesses in overcoming market restrictions caused by geographical limitations. In 2025, a series of practical e-commerce courses will be launched, focusing initially in May on social marketing, e-commerce platform management, and brand marketing.

The first course, "Online Social Marketing Strategies," will take place on May 13 from 1:30 PM to 4:30 PM online. The speaker will be Han, the Marketing Project Manager from the well-known startup team 'My Mom Told Me Not to Start a Business.' This course will explore effective management of social platforms, enhancing online exposure, and interactive efficiency through real case studies.

The second course, "Shopee E-commerce Store Management Strategies," will occur on May 19 from 1:30 PM to 4:30 PM at the Kinmen Youth Innovation Center, led by Harry, the founder of the same startup team. This course will focus on practical operations on the Shopee e-commerce platform, including optimizing product titles and keywords, planning promotional activities, and analyzing sales data to stand out in a competitive e-commerce environment.

The third course, "Cross-border E-commerce Brand and Marketing Strategies," will also be conducted by Harry on May 20 from 1:30 PM to 4:30 PM at the Kinmen Youth Innovation Center. This session will delve into establishing brand characteristics, sustainable management, and monetizing traffic.

The Kinmen County Government invites all interested local businesses to participate in this series of free courses that combine practical operations with market trends. Whether they are new startups or seasoned vendors in e-commerce, participants will gain concrete methods for effective management. Interested parties can register through the provided link.